Founder and CEO Michael Fallquist delivered the first quarter’s State of Viridian on Monday, March 14. Here are some of the highlights:

  Earth Month 2011

Viridian just made it a whole lot easier to be green. Very green, that is. We are offering our 100% Pure Green plan at the standard Everyday Green rates for the month of April as part of our Earth Month campaign. All new customers will receive the standard Everyday Green rate on their first month of service and all current Pure Green customers will receive the standard Everyday Green rate for their April service.

Extra Green for Green: The Associate who enrolls the most new Pure Green customers during the month of April will receive a $1,000 cash bonus, plus a matching charitable donation in their name.

You read it right. We’ve set a goal of 1 million customers by end of 2012. Our CEO Michael Fallquist knows this is a bold, audacious goal. That’s what makes it a powerful goal, he says. It won’t be easy, but we believe we have the power, the people, and the product to achieve it. Here’s what Michael said on the State of Viridian call about reaching 1 million customers by the end of 2012:

impact those customers will have on the environment.
millions of dollars we will save our customers.
billions of pounds of carbon emissions we will take out of the air.
jobs we will create in our local economies to support renewable energy development.
role we will play in driving down the cost of renewable energy.
wealth we will create among our business builders.
lives we will change globally through our ongoing pledge to bettering the world.

New York opportunity meeting:
Featuring SVP Robert A. McFadden
WHEN: Tuesday, April 12 from 7 pm - 9 pm
WHERE:
The International JFK Airport Hotel
144-02 135th Avenue
Jamaica, NY 11436

PaxRiverKeeper and Viridian Earth Month 2011 present
The Patuxent River Cleanup
WHEN: Saturday, April 2
WHERE: Laurel Waterfront Park, Maryland

Brazil Sustainability Retreat Webcast
WHEN: Wednesday, April 6 at 4 pm
Tune in to Viridian TV on liveviridian

Momentum: You have to be there!
Momentum is in just a few short weeks and tickets are going FAST. We have limited seating in Atlantic City and this event will absolutely sell out. Make sure you get registered for this historic event before it’s too late!

WHEN: April 29 and 30
WHERE:
Taj Mahal Hotel and Casino
Atlantic City, NJ