July 23, 2009 – NEW YORK, NY – Viridian Energy, an environmentally focused retail electricity provider, proudly launches its services to the Connecticut market. With the increasing concern for rising energy costs and the impact of electricity production in the environment, Viridian offers consumers a new way to dramatically reduce energy costs and decrease the average household’s carbon emissions from electricity consumption. In deregulated electricity markets, consumers can now choose their energy provider and make decisions based on multiple factors including price and green content. This has allowed Viridian to buy energy wholesale from competitive providers and pass the savings along to consumers. The monthly variable rates are cheaper the fixed rate offered by the utilities and other providers, making the average savings significant.

"The immediate savings for residential and commercial consumers are outstanding," says Michael Fallquist, Chief Executive Officer of Viridian Energy. “By simply switching energy providers, you can radically reduce your energy expense as well as make a difference in the environment. “

In addition to being more affordable than other electricity providers in the Connecticut market, Viridian provides green electricity that is compliant with the 2020 federal Renewable Portfolio Standards. Switching to Viridian for only one year reduces your carbon footprint by more than 2,200 pounds of CO2. That’s the equivalent of planting 130 trees or 2,400 miles not driven on the road. With more electricity coming from clean sources like wind and solar power, Viridian is proud to be more than ten years ahead of the competition.


For more information about Viridian Energy and its services, please visit www.viridian.com or call 1-866-663-2508.